/Thoughts
Insightful thoughts on contentmarketing, design, strategy, storytelling, audience engagement, and living a creative life. Read, learn and get inspired. Wish to work with us? See our services.
Writing a blog? It’s like packing a suitcase.
For me, writing content on behalf of a client is like the act of packing a suitcase for a holiday. I place my laptop on the table, open a new document and let my fingers find their way to the keys.
How to start with storytelling
Branding in today’s age is about connecting with your audience through a narrative. Engaging, on an emotional level. This is how you stand out from the crowd.
Successful marketing? It’s art + science
Successful marketing is a perfect blend of art mixed with science. That is why we believe in two archetype marketers. The Artist and the Scientist.